Bollywood PR industry HAMMERED due to Coronavirus

Courtesy: Business Upturn article: https://www.businessupturn.com/entertainment/entertainment-news/bollywood-pr-industry-hammered-due-to-coronavirus/ PR offices are shut. Staff is restless. Salaries delayed. Undercutting rampant. Clients being lost. Job cuts are on the way. A slowdown and recession, eminent. Bollywood PR agencies are having their worst nightmares during Coronavirus. The Indian entertainment public relations business is undergoing a dramatic shift in its business model. Following the 21-day lockdown and impending months of social distancing, Coronavirus is forcing brick and mortar┬áPR agencies in Mumbai, large and small, into a day of reckoning. The PR industry is suffering in ways it never has, with PR professionals being driven indoors because of […]