How much should one pay a publicist?

How much a publicist deserves is very relative. In India, corporate PR executives get anything between 35k INR to 1.5 lakh INR per month, whereas independent corporate PR agencies charge anything between 75k INR to 2 lakh INR per month,…

Do Bigg Boss contestants have a PR team?

Sorry to disappoint you, but most Bigg Boss contestants get into the show without hiring a publicist. This often results in controversies being unaddressed and uncontrolled, and their image being tarnished by the time they come out of…

Can a Press Release be termed as PR?

The simple answer to this is 'No'. PR means Public Relations, not Press Release. Let's repeat that in different words. PR is NOT a short-form for Press Release. Terming a Press Release as "PR" is actually a confusion, caused mostly by…

More data on news channels now

BARC India, and the industry at large, welcomes the Ministry of I&B’s directive to resume the release of data for individual News channels, said a news release. The data will be released as per the Augmented Data Reporting Standards for…

What will the workplace look like post-COVID?

A lot of people are wondering if the work-from-home movement will stick, will it be a hybrid, etc. What will the workplace look like post-COVID? To help you figure out what your workplace will look like post-COVID, we asked business…

How the PR & Communications industry is handling the…

Courtesy: exchange4media article: https://www.exchange4media.com/pr-and-corporate-communication-news/how-is-the-pr-industry-handling-the-coronavirus-crisis-at-work-103405.html As COVID-19 cases increase across the country, the PR &…

Bollywood PR industry HAMMERED due to Coronavirus

Courtesy: Business Upturn article: https://www.businessupturn.com/entertainment/entertainment-news/bollywood-pr-industry-hammered-due-to-coronavirus/ PR offices are shut. Staff is restless. Salaries delayed. Undercutting rampant. Clients…

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