Public Relations

Artificial intelligence (AI) has become a crucial tool for many industries, and public relations (PR) is no exception. As AI technology continues to advance, it will have a significant impact on how PR is conducted. Here are three ways in…

Paid news could end the culture of organic public relations and prove detrimental for the fabric of society, feels Kanchan Shrivastav. In recent years, the rise of paid news has become a worrying trend, and it could have far-reaching…

Mumbai, the financial capital of India, is known for its bustling metropolis, rich history, and cultural diversity. But it's not just these factors that make Mumbai an attractive destination for public relations (PR) professionals and…

The field of public relations (PR) has undergone significant changes in recent years, with the rise of social media and the increasing importance of digital communication. While the profession has adapted to these changes, some experts are…

ChatGPT, also known as GPT-3, is a revolutionary natural language processing (NLP) model developed by OpenAI. It has the ability to generate human-like text and has already been used for a variety of applications, including chatbots,…

Spin doctors, also known as media consultants or political strategists, are individuals or organizations that help politicians and other public figures manage their public image and control the way their messages are perceived by the media…

Different domains require different writing styles. PR writing style is unique too. The goal of PR aka Public Relations is to persuade journalists and influencers to pick your client’s products and services and feature them. The content…

Communication channels have evolved drastically over the past few decades. Digital and social mediums have joined print, radio, and television and have opened a multitude of opportunities for those looking forward to a career in journalism.…

The media and entertainment industry in India is expected to grow exponentially between 2020-2023. The spectacular growth rate points to the volume of jobs that are expected to be created in the field of journalism. This makes it a great…

The simple answer to this is 'No'. PR means Public Relations, not Press Release. Let's repeat that in different words. PR is NOT a short-form for Press Release. Terming a Press Release as "PR" is actually a confusion, caused mostly by…