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Is it worth paying for PR or should you do it yourself?

As a celebrity, your work takes up most of your time and energy, and it may not leave you with enough time to focus on PR. Also, PR agencies that have been in business for many years know the right contacts and can strategize better.…

How does PR work in the favour of Bigg Boss contestants?

The format of the popular reality show, Bigg Boss, is such that audience votes determine who will stay in the house for how long. The duration of their stay, in turn, determines their income and popularity. Each Bigg Boss contestant has a…

What are the working hours in the PR profession?

As a PR professional, you may have to work round the clock. Your clients will have different work schedules and you will have to work based on their availability and requirement. Your schedule will also depend on the availability of…

Do Bigg Boss contestants have a PR team?

Sorry to disappoint you, but most Bigg Boss contestants get into the show without hiring a publicist. This often results in controversies being unaddressed and uncontrolled, and their image being tarnished by the time they come out of…

How does Bollywood PR machinery work?

Bollywood PR machinery is one of the driving forces behind the success of celebrities and films. Most celebrities or film producers hire a specialized publicist to handle press, controversies, and gossip. The publicist also rolls out…

Can a Press Release be termed as PR?

The simple answer to this is 'No'. PR means Public Relations, not Press Release. Let's repeat that in different words. PR is NOT a short-form for Press Release. Terming a Press Release as "PR" is actually a confusion, caused mostly by…

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