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More data on news channels now

BARC India, and the industry at large, welcomes the Ministry of I&B’s directive to resume the release of data for individual News channels, said a news release. The data will be released as per the Augmented Data Reporting Standards for…

‘Young & Responsible’: HDFC Life’s latest…

"The pandemic has reminded individuals of the importance of financial security," believes Vishal Sabharwal, Head Marketing, Digital Business & E-commerce, HDFC Life. This is the basis of the message being conveyed by the company's most…

Nakul Chopra takes charge as CEO of BARC

The television audience measurement body of India, Broadcast Audience Research Council (BARC), has appointed its newest Cheif Executive Officer, Nakul Chopra, who previously served as the CEO of Publicis Worldwide (India and South Asia). He…

Top 3 advantages and disadvantages of Online News

The rise of the internet era gave a closure to the print news. Television viewing is also giving way to the internet. There are some advantages as well as disadvantages of Online News. Advantages of online news are as follows: 1. Easier…

7 smart tips for writing a perfect news release

News release? Yes, you read it right. India is updating and developing in every field of technology, science, education etc., but if the matter is related to Public Relations, then even today the old words are used. The name press…

7 types of blogs one can create

Blogging is to provide inspiration, create connection and spread awareness on various topics. When one starts with blogging, it’s not for readership purpose only, it has a lot of gratification attached to it. As travel, food and fashion…

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