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Is PR required for music releases and song promotions in India?
Just like film releases, it is always a good idea to create a buzz about your music releases too. The right PR will help you promote your work through the right channels.
The promotion of your songs will happen in three stages. These are…
Is it worth paying for PR or should you do it yourself?
As a celebrity, your work takes up most of your time and energy, and it may not leave you with enough time to focus on PR.
Also, PR agencies that have been in business for many years know the right contacts and can strategize better.…
How does PR work in the favour of Bigg Boss contestants?
The format of the popular reality show, Bigg Boss, is such that audience votes determine who will stay in the house for how long. The duration of their stay, in turn, determines their income and popularity. Each Bigg Boss contestant has a…
What are the working hours in the PR profession?
As a PR professional, you may have to work round the clock. Your clients will have different work schedules and you will have to work based on their availability and requirement. Your schedule will also depend on the availability of…
What are the advantages and disadvantages of hiring a PR firm?
Hiring a PR firm can help you to come up with a systematic plan to stay in the public eye. It is a great way to popularize your achievements and goals and establish yourself as a revered public figure. Your PR agency will release your…
Do Bigg Boss contestants have a PR team?
Sorry to disappoint you, but most Bigg Boss contestants get into the show without hiring a publicist.
This often results in controversies being unaddressed and uncontrolled, and their image being tarnished by the time they come out of…
Do Bollywood stars have PR agents handling their publicity?
The income of celebrities depends greatly on how they connect with the audience. While focusing on their craft and giving their best performance is important, garnering attention is quintessential. It takes more than a lovely face to get…
How does Bollywood PR machinery work?
Bollywood PR machinery is one of the driving forces behind the success of celebrities and films. Most celebrities or film producers hire a specialized publicist to handle press, controversies, and gossip. The publicist also rolls out…
Can a Press Release be termed as PR?
The simple answer to this is 'No'.
PR means Public Relations, not Press Release. Let's repeat that in different words. PR is NOT a short-form for Press Release.
Terming a Press Release as "PR" is actually a confusion, caused mostly by…
Tips for firms to react to consumer criticism
Positive and negative feedbacks from consumers are both indispensable aspects of running a business. While we can reduce criticism with impeccable service, handling it when it comes through is a skill that firms need to master.
Here are…