PR Agencies in Mumbai

With the rapidly evolving media scenario in India, public relations (PR) practitioners are adopting innovative techniques to reach key audiences and promote brand messaging. However, measuring the return on investment (ROI) for these…

As the Indian hospitality industry continues its rapid growth, public relations and crisis management have become increasingly vital for hotels and travel companies. Skilled publicists can help build a strong brand, while crisis managers…

In recent years, India has seen a significant increase in websites that publish sensationalist, factually dubious and outright false stories. These "fake news" websites, often designed to mimic the appearance of legitimate news outlets,…

As the Indian startup ecosystem continues to grow, young companies are facing various public relations and communications challenges. With limited resources and manpower, startups often struggle to effectively manage media relationships and…

As the internet and smartphones bring 24/7 scrutiny and instant criticism, Indian public relations firms are evolving to help clients better manage reputational crises. Gone are the days when brands had the luxury of time to craft…

In recent years, there has been a rise in corporate activism in India as companies are increasingly embracing social causes as part of their public relations and branding strategies. From LGBTQ rights to environmental sustainability,…

Public relations in India is undergoing a major shift as companies embrace data analytics to drive more targeted and measurable PR campaigns. PR agencies and corporate communication teams are increasingly adopting web scraping, sentiment…

The public relations (PR) industry in India has seen a gradual shift towards more diversity and inclusion in recent years, but significant challenges remain. Leading PR agencies say they now actively seek to make their employee base…

In the ongoing battle against disinformation, Indian media has been actively working to counter false narratives and propaganda. The media has been adopting a coordinated and comprehensive approach to counter mischievous narratives,…

Publicists and their use of web PR placements on new-age news websites have become increasingly important in India's growing PR industry. The average PR salary in India is ₹521k/year, with higher salaries achievable by professionals with…