Smriti Tuteja

Bollywood PR machinery is one of the driving forces behind the success of celebrities and films. Most celebrities or film producers hire a specialized publicist to handle press, controversies, and gossip. The publicist also rolls out…

Positive and negative feedbacks from consumers are both indispensable aspects of running a business. While we can reduce criticism with impeccable service, handling it when it comes through is a skill that firms need to master. Here are…

McDonald’s India announced on Thursday that it will now mention complete allergen and nutritional information alongside the complete menu on the McDelivery app. This is being done to ensure that customers make informed food choices. To…

The LED advertisement board of a grocery store located in Pashchim Vihar, Delhi, recently flashed obscene advertisements. This prompted the store manager to lodge a police complaint. Allegedly, the board was hacked. Hours before this,…