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How the PR & Communications industry is handling the…
Courtesy: exchange4media article: https://www.exchange4media.com/pr-and-corporate-communication-news/how-is-the-pr-industry-handling-the-coronavirus-crisis-at-work-103405.html
As COVID-19 cases increase across the country, the PR &…
Bollywood PR industry HAMMERED due to Coronavirus
Courtesy: Business Upturn article: https://www.businessupturn.com/entertainment/entertainment-news/bollywood-pr-industry-hammered-due-to-coronavirus/
PR offices are shut. Staff is restless. Salaries delayed. Undercutting rampant. Clients…
Meet the woman entrepreneur who created a big buzz around Robin…
Courtesy: Your Story
Article: https://yourstory.com/herstory/2019/11/woman-entrepreneur-public-relations-marketing-bloomingdale
Diana Fernandes is the founder of Bloomingdale, a public relations, digital marketing, and influencer…
Knowing the correct platform and audience is quintessential:…
Courtesy: Exchange 4 Media
Article: https://www.exchange4media.com/pr-and-corporate-communication-news/knowing-the-correct-platform-and-audience-is-quintessential-rishi-seth-six-degrees-bcw-101102.html
Knowing the correct platform and…
India PR Consultancies of the Year – Mumbai, Delhi and…
Courtesy: Holmes Report
Asia-Pacific PR Consultancies of the Year are the result of an exhaustive research process involving more than 100 submissions and meetings with the best PR firms across the region.
Article:…
India’s biggest PR firms in Mumbai and Delhi
Courtesy: Reputation Today
India has seen Public Relations consulting evolve in the last two decades. Several large firms are celebrating their silver jubilees this year. Many of the firms mushroomed in the early to mid-90s and over a…
Star India’s vice-president PR Preeti Puri Sharma quits
Courtesy: Inside Sport
A broadcast industry PR professional for a decade and a half, Preeti Puri Sharma leaves Star India after a six-year stint. During her tenure with India's leading sports broadcaster, she had been in charge for…
How Bollywood PR has evolved over the last 25 years
Courtesy: Medium
Entertainment PR has evolved from straight-forward propaganda to notorious manipulative tactics. Anchal Sujanti takes you through the journey of Bollywood PR over the past 25 years, as she gives you insights about people…
Bollywood’s Top Public Relations Firms
Courtesy: Everything PR
Don't you just love all the different genres you can find in film and stories these days? Have you enjoyed more than one Bollywood film? The dancing, the colors, the music, the festive feeling what's not to love.…
Getting more specific with your PR measurement
Courtesy: PR Daily
PR pros can't seem to agree what the best metrics are for gauging and proving their value. Despite almost 10 years with the Barcelona Principles, some PR practitioners still rely on ad value equivalency (AVE) to show…